Good Afternoon all,
I have spent the morning doing what all should do on a grey sad day - staying in, reading Vogue and eating a Nutella and banana toasted sandwich on ... WHITE BREAD!!!! Shock horror I will never be admitted into the fashion world if I eat such things. To be honest I can think of worse foods to spend a lifetime on my hips than a Nutella and banana toasted sandwich. I can think of worse people to spend time there also...
I have been listening to the new 'IT' girl of music Lana Del Rey all morning after reading about her in March's issue of English Vogue. Lana, a girl with a porcelain face situated in the middle of fox red hair has the air of a model. She is one of the "my parents' sold their souls in exchange for me to be incredibly rich, talented and beautiful" club (along with the likes of Emma Watson and January Jones - come on you cant just be born with a body like that!!) ... jealous, me? Anyway, she will go far in the fashion world because Vogue says so: "I was convinced that she would be a great Vogue cover girl, even though she is probably one of the newest stars in her field that the magazine has ever had on the cover".
Lana Del Rey intrigues me a little bit. She has called her own look "gangster Nancy Sinatra" which I think is pretty hilarious. Her music videos have a certain 'home-made' quality to them, which I am loving. Very 'Etsy' of the music entertainment world. We all like the setting on our camera that makes the background fuzzy like we are in a dream, but it makes Lana look other worldly; this is why she will be snapped up quicker than you can say "have you had lip fillers?" as the face of a top brand. Especially because beautiful girls in normal settings taken by normal cameras seems to be the advertising tool of choice at the moment. Marc Jacobs started it and now everyone from Celine to Moschino are using models in pictures that look a bit like that one you took of your best friend that time you went on a day trip to Barry Island...obviously you need to squint a bit.
How far has the fashion world come now that glossy magazines often dont have a photo taken in a studio anywhere in them? If im going to shell out £600 for a pair of Louboutin's I want to know how they will hold up when I am chasing my lover down the gravel drive of our London mansion as he drives off with Serephina our cleaner, not how they will look under the powerful lights of a studio with a 90lb girl in an awkward pose wearing them. Luckily the fashion world seems to be sharing my view now and is coming up with the most creative campaigns (often squeamishly funny situations for men) you have ever seen. Those who think women are demeaned by fashion photography, look at last year's Gucci campaign which saw non descript men serving beautiful women wearing power suits and then turn to the Givenchy shoot which sees the women in sinfully tailored cream trousers suits, with the men in the skirts. A cheeky wink wink to the powerful women of the world me thinks.
It has never been a more exciting time to be in fashion! The model in the Lacoste advert is yawning, the men have their faces covered by masks in Lanvin (another little hat tip perhaps) and the Balenciaga image looks like they have taken a poor college student, dragged her out of bed and dressed her in something she could only dream of owning! So unique and original!! Next step: put biker chic in a ballet studio, fairy tale costumes into wearable glamour (im talking luxury red capes a la Little Red Riding Hood, not creepy outfits you would find at Anne Summers....) and panniers under skirts!! Ok the last one is a joke...although Karl Lagerfeld did fabulous things not too dissimilar a few years ago.
So many ideas, so little time. Let's hope this interview goes well for me tomorrow!
Becky xx
PS - Jonathan Saunders has won the Vogue Designer Fashion Fund competition that they run every year awarding the winner £200,000 to make it big (or in most cases bigger). Think of what Erdem (a previous winner) has done for us ladies and then realise that this award showcases major talent...watch this space.
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